Fundraising KIT: Your New Fundraising Growth Platform

Do you ever feel like your nonprofit CRM database is just a dumping ground for data? You keep adding donor information, but it’s still on your shoulders to calculate data-driven insights when it comes time to use it. 

Wouldn’t it be great if you could offload the time-consuming parts of fundraising to an intelligent fundraising growth platform? This way, you can be more efficient with your time and focus on interacting with donors, raising more for your cause, and making more impact.

Well, with Fundraising KIT, you can. 

Fundraising KIT is a data-driven toolkit that helps nonprofits raise more for their cause. KIT integrates with leading nonprofit databases to identify supporters ready to give, segment donors for targeted communications, and track fundraising progress, all while saving time and resources in the quest to increase revenue.

What is Fundraising KIT’s Fundraising Growth Platform?

Fundraising KIT is a first-of-its-kind fundraising growth platform that integrates directly into your preexisting database. It combines AI-powered donor predictions, key performance indicator (KPI) dashboards, and presentation-ready reporting to help your organization do more with your data. 

The beauty of KIT is that you don’t need to overhaul your current system. Instead, Fundraising KIT integrates seamlessly into your existing CRM database and draws on your data. 

Having Fundraising KIT is like having a data scientist on your team who never gets tired, never makes mistakes, and costs a fraction of an actual data scientist. 

How Fundraising KIT Drives Nonprofit Growth

Fundraising KIT’s fundraising growth platform takes care of the data heavy-lifting that’s too time-consuming for you and your team to accomplish. So let’s take a closer look.

Fundraising appeal optimization

Using predictive analytics, Fundraising KIT allows you to learn more about your donors’ behaviors. So, you can tailor your communications to individuals or donor segments, increase donor engagement, build loyalty, and drive more donations.

Here are five Fundraising KIT features that can help you make accurate predictions about your donor behavior: 

1. Donation Forecasting: Know how much your organization can expect to raise in the coming months.
2. Donor Score: Understand which of your donors are engaged and which ones need extra attention to promote engagement.
3. Donor Readiness: KIT can determine which donors are ready to give in the next two weeks. 
4. Time of Year: Know within which months donors are likely to give and plan your fundraising peak periods for the coming year.
5. Transaction Type:  KIT will tell you how your donors prefer to give and where to focus your resources so you can efficiently develop your revenue streams.

With Fundraising KIT, you can make better fundraising campaign predictions, craft realistic goals, be ready for bumps in the road, and set your team up for success.

Find and convert recurring donors

Recurring donors are critical to nonprofit success. Also, recurring donations cost much less to acquire than one-time donations, and even small monthly donations can add up to significant amounts over time.

The key to securing recurring donors is personalized communication tailored to donor needs and preferences.

By talking to recurring donors using methods and language that they can relate to, you increase your chances of keeping them on board. Contact insights from Fundraising KIT help you create a comprehensive strategy for targeting, engaging, and winning the trust of recurring donors.

Also, Fundraising KIT’s Likelihood to Recur feature finds promising monthly donor prospects by analyzing donor giving trends and interaction histories.

Fundraising KIT assigns a score of 1-to-100 to each contact who isn’t already a monthly donor. A score of 100 represents the highest likelihood that someone in your database will become a major donor. This way, you can tailor your communications and convert more contacts to monthly giving.

Find more major donors

Fundraising KIT integrates with prospect research and wealth screening tools to gather external information about your supporters’ philanthropic histories, capacities, and motivations. This information helps you find more major donors, planned donors, and annual fund donors. As you find these major donors, you can apply contact insights also generated by Fundraising KIT.

Additionally, Fundraising KIT’s Major Donor Score feature allows you to find contacts with the capacity and interest to become major donors. Like KIT’s monthly donor score, this feature scores donors from 1-to-100 based on their ability to provide a major gift. With this feature, you’ll always know which contacts are ready to make a bigger impact.

How Fundraisers Use Fundraising KIT

1. Save time on administrative tasks

Fundraising requires a lot of nonprofit reporting, background information, and metrics that usually have to be generated manually from copious amounts of data. Skip all the drudgery and gather your fundraising information automatically with Fundraising KIT. As a result, you can spend less time in spreadsheets and more time talking to potential donors.

2. Improve donor communications

Boost your chances of collecting donations by asking the right people at the right time for the right amount with Fundraising KIT’s insights. With contact insights, Fundraising KIT lets you personalize your communication to the right donors, increasing the likelihood that they’ll make a donation.

3. Stay informed on donor activities

Fundraising KIT offers aggregated newsfeeds that allow you to see, in real-time, any changes in donor behavior and fundraising performance. So, you’ll know right away when it’s smooth sailing and when to change course to reach your goals.

How Fundraising Directors Use Fundraising KIT

1. Optimize your fundraising strategy

Fundraising KIT provides insight into your organization’s performance, the functioning of your team, and donor habits. When you combine that information, you’ve got the basis of a flexible, goal-oriented fundraising strategy that maximizes efficiency and ensures nothing falls by the wayside.

2. Data consolidation and reporting

Usually, fundraising personnel collect donor data and generate reports using whatever software is available at the time. But many fundraising experts agree that this leads to scattered record-keeping that complicates the decision-making process.

With Fundraising KIT, you can automatically consolidate your donor data and fundraising reports in one spot, so you’re ready to share them with critical stakeholders.

3. Make better fundraising decisions

Take the guesswork out of decision-making. With comprehensive data analysis and powerful insights from KIT, you can make stress-free decisions about utilizing your staff, when revenue will come in, and how to meet your goals.

How Nonprofit Executive Directors Use Fundraising KIT

1. Improve productivity

Instead of worrying about how much time is being focused on administrative duties, offload time-consuming tasks to Fundraising KIT and free up team members to pursue more donor-centered activities.

2. Save costs

Fundraising KIT automates the work that would typically take fundraisers hours to perform. At a fraction of your CRM cost, KIT ensures a price point that fits your organization no matter the size.

3 Make better decisions

Take the guesswork out of decision-making. With comprehensive data analysis and powerful insights from Fundraising KIT, you can make stress-free decisions about utilizing your staff, when revenue will come in, and how to meet your goals.

Now that you understand what Fundraising KIT can do for your organization, what’s the next step?

Well, keep doing what you’ve been doing up to this point. Keep feeding data into your CRM, learning new things from your donors, building strategies, generating reports, and updating your board members. But now do it all with KIT’s fundraising growth platform and make your data work for you so you can get back to the work that matters most.