Fundraising is much more than solicitation; it’s the development of meaningful relationships between a nonprofit and its donors over time. This process takes effort, but if done right, it could lead to a stage whereby the donor decides to leave a charitable bequest to your nonprofit in their will. This stage in the donor journey…
Learn how your nonprofit can predict donor behaviour with the help of Artificial Intelligence.
Being a data-driven nonprofit means letting data guide your decision-making. Steve Mclaughlin, the author of Data-Driven Nonprofits, advocates that data-driven organizations scale their impact by ensuring they’re making the best decisions for their organization based on evidence, and not just the whims of their highest-paid employees. So, don’t let the idea of using nonprofit data in all…
Fundraisers play an essential role in developing and nurturing donor relationships. A healthy relationship with your donors can lead to more positive donor engagement and interactions with your nonprofit’s campaigns and programs. As such, it is vital to know how to calculate and track the metrics that measure your donor engagement performance. This article outlines metrics that…
Donor acquisition is the process of attracting new donors to your nonprofit organization’s cause. It is a strategy that involves connecting with supporters and prospects and encouraging them to become engaged donors who stay committed to your nonprofit’s cause and mission. For several nonprofits, donor acquisition goes hand in hand with donor retention as they…
Fundraising reports are essential for assessing a nonprofit’s performance. Learn how to create a comprehensive fundraising report.
AI helps higher education fundraisers take a technology-first approach and adapt their strategies to meet the new challenges.
Marketing automation is the key to creating smart workflows for your nonprofit’s team. Learn how fundraisers can take advantage of marketing automation tools.
Discover five planned giving indicators that help nonprofits and fundraisers identify their ideal planned giving prospects and secure more charitable bequests.
Learn how donor insights can help fundraisers build trust with donors and engage them in a way that guarantees their long-term commitment.
Learn how fundraisers and nonprofits can boost their millennial fundraising strategy, attract more millennial donors using AI-powered nonprofit tools.
Donor profiles outline important information about nonprofits’ ideal donors and help fundraisers target the right donors for the right campaigns